In today's digital era, building a website alone doesn't suffice. The discoverability of websites presents a challenge as tons of websites go online each year. To help your site get noticed in popular search engines like google, yahoo, bing, etc. Search Engine optimization (SEO) is required as the first step.
SEO makes your website indexable in search engine database. Robots / spiders (automated scripts) that look into your website for indexing would get to know relevant phrases for which your website needs to match in their search results. Hence, it is critical to configure them.
The second part of the SEO is making sure that the links are updated in global databases and has enough backlinks. Google ranks webpages by evaluating websites based on a mathematical formula known as "PageRank" which counts the numbers and value of backlinks to a website. The greater the quality of a backlink, the higher you will rank on Google provided that all the other ranking factors are also maintained well.
insights into what we offer:
On Page Optimization Activities
- Keyword Research & Analysis
- Competition Analysis
- Content Optimization
- Internal Linking structure Changes
- URL Structure Changes
- Site-map updating / creation
- Keyword URL Mapping
- Creation of Meta Information
- Title tag (LSI Based)
- Description tag (LSI Based)
- Alt tags (LSI Based)
- HTML Coding, Validation & Correction
- H1, H2 & Strong tags
- Canonical Issue Check
- Error 404 page optimization
- Xml Sitemap
- Robots.txt
- URL Architecture
- Google, Bing & YAHOO Site map Authentication
Off Page Optimization Activities
- Directory Submission
- Social Bookmarking
- Blog Commenting
- Forum Commenting
- Posting Stories in relevant blog websites
- Submitting Articles in relevant article websites
- Press Releases in relevant press releases website
- RSS feed generation and submissions
- Review Submissions
- Q & A Submissions
- Video Submissions (Video Provided by Client)
- E-Book Submissions
- Social Networking
- Link building
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